About Us

Consultant Bios

KarenAnne O'Brien

Co-Founder, Lead Consultant

KarenAnne O'Brien, Principal KarenAnne has more than 30 years experience in marketing management, sales, customer service/client care, strategic account management, and organizational development. She has served as a senior executive in the healthcare industry in managed-care organizations, major health care systems, and the legal sector.

During her career, KarenAnne has been accountable for client relationships and strategic partnerships with a wide variety of Fortune 1000 companies and government entities.

Ms. O'Brien holds an undergraduate degree in Multimedia Management and a Master's Degree in Health Services Administration, and has completed extensive study of organizational psychology at the doctoral level. A torchbearer in the 2002 Olympics, she has been profiled in Sacramento Magazine and on NBC's Today Show.

Dan Wilson

Co-Founder, Lead Consultant

Dan Wilson, Principal Dan Wilson has been helping companies reach the next level through their communications efforts for over 15 years, and brings a breadth of knowledge and skills ranging from graphic design and web technology to messaging strategy.

Prior to joining MarketDifference, Dan gained experience in leadership positions marketing, branding, client service, and product development for ad agencies and technology firms in the automotive, foodservice, software, online publishing, and legal industries.

Dan holds an AA in Art and a BS in Business Marketing, and lives in Rocklin with his wife Carol and their 12-year-old puppy, Cletus.